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The percentage profit earned by James by selling an article for ₹1,920, equals the percentage loss suffered by selling it at ₹1,500. What should be the selling price if he wants to earn 10% profit?
₹4,000
₹1,881
₹7,000
₹2,000
₹1,881
When profit percentage equals loss percentage, the Cost Price (CP) is simply the arithmetic mean of the two selling prices. Calculate CP, then add 10% to find the new selling price.
Selling Price 1 (SP1) = ₹1,920, Selling Price 2 (SP2) = ₹1,500. Profit % at SP1 = Loss % at SP2. Target Profit = 10%.
CostPrice(CP)=2SP1+SP2
When profit percentage equals loss percentage, the Cost Price (CP) is simply the arithmetic mean of the two selling prices. Calculate CP, then add 10% to find the new selling price.
Students often try to set up complex algebraic equations for Profit % and Loss % instead of using the average SP trick. Forgetting to calculate the 10% markup on the CP at the final step is also common.
Calculate the Cost Price (CP)
Since the percentage profit at ₹1,920 is equal to the percentage loss at ₹1,500, the CP is the average of the two prices.
CP=21920+1500=23420=1710
Calculate the target Selling Price
To earn a 10% profit, calculate 110% of the cost price.
New SP=1710×1.10=1881
B is correct because the Cost Price is ₹1,710 and the price to earn a 10% profit is 1710 + 171 = ₹1,881.
This concept frequently appears in 'Profit and Loss' chapters where the CP is equidistance from two SPs. It is also linked to basic 'Averages' concepts in Data Interpretation.